IDEATION - VISUAL DESIGN

I was asked to work on an idea of creating a mobile app, specifically for engaging families.
It all started with an idea of establishing a family tree by mere joining family members.

THE PROBLEM STATEMENT

Young clay was a freelance project altogether and so it was a journey right from the scratch, with only ideas and thoughts. When I started working on this idea, I did not had the liesure to get written requirements or we did not had a team to consult on the feasibility check.
The founder was one of my previous Manager, who had an honest intension to create something good for the society.
The task was to prepare a mobile app and a desktop portal with an admin panel for uploading content.

TARGET GROUP

Parents and Families

MY APPROACH

Since it was a startup, it had limited budget and time was crutial too.
I would be frank enough to tell that I use to have daily calls with the founder on his ideas and I used to sketch them or scribble them during my calls. Just after the call I use to finalize those ideas, before proceeding further.
The freedom I got here, actually florished the creative thoughts in me, I googled and wondered around the best sites like Dribble, Behance, Pinterest and Facebook to find the current trends and wonderfull design ideas.
I played my best part in creating any new feature for the app.
Wireframes
The scribbled ideas were then converted into wireframes and presented for further review.
Family tree initial wireframes
Family Photo Wall - wireframes
Visual designs
The app also required an admin panel, where the developers were added and which was used to upload content. Other than that overall 145 screens were designed for the application for over 20 features.
Mobile App designs
I had done all the Visual designs for this App, also we have iterated the color combinations a couple of time for enhancement purpose, the same has been shown below.
Same app was then purchased by one of his client for a private use, which had some extra features